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Blog #1

Here We Go Again


Yes, here we go again. But not in a tedious “not this again” way, but in a “about to watch the next Avengers movie” way.  


All of us at LinQ Media Group wanted a fresh start and on our own terms. We want to brand ourselves in a way that isn’t cookie cutter and implement ideas we know are going to first-hand benefit our clients and employees, not money-hungry stakeholders who want to keep filling their stacks. 

 
Starting fresh also means building from the ground up again. But we’re here for the whole wear a black turtleneck and get our hands dirty action. After we signed the lease for our office all of us stood in the middle of a big empty room that had a loft-like kitchen and a spiral staircase going down to the cellar. It was finally ours. Björn, our Executive Chairman brought in an extra conference table from his home, and we placed it in the “lounge corner” of the office and we used it as our workspace. Throw in the loaded garbage bag of to-go coffee cups from our neighborhood cafe, it was quite a fun and inspirational sight to see. But that’s one of the fun parts of starting from scratch with an intimate team of familiar faces.  

 
Sophia, our Marketing Manager and Lennart, our CEO spent 2 weeks visiting different furniture stores, interior design showrooms, and ordering kitchen essentials like coffee machines (yes, very important) to fill our humble funky space. One of the furniture stores we visited was IKEA (what a shocker, right?).  

Lennart and Sophia used to work together in their previous company so putting together IKEA furniture by “attaching a bracket-y thing to the side things using a bunch of little worm guys” (FRIENDS Season 1, Episode 1) was more fun than leg numbing and frustrating. We listened to music, tossed around business ideas and shared funny personal stories. At the end of it all, we had compiled an impressive pile of cardboard and gained some forearm muscle from all the twisting. 

We also brought in someone to repaint the walls. We decided to have 2 accent walls in our signature brand colors – the long one that goes along our whole office was pained dark teal and the wall in our kitchen area was painted in peach coral. Does this color combination have a little 80’s vibe? Yes, but isn’t everything cool coming back now?  

Even if it has been a lot of work (and we are still not done!) it’s so satisfying to be able to stand up, look around and see what we have built so far both business-wise and literally. We have just gotten started obviously but we have big plans. We are so excited to get our next two team members onboarded this month and continue building a company that is both a great choice for clients but also a fun, happy, and warm place to work!